Cake’s Popcorn Digital surpasses 1 million subscribers on Cracké Youtube Channel
Popcorn Digital, the kids and family digital studio founded by CAKE, has surpassed 1 million subscribers on the official Cracké YouTube channel, marking a major milestone in the brand’s global digital growth.
Produced by Canadian-based award-winning studio Squeeze Productions, fun family-first non-dialogue comedy Cracké has built a strong following online through its warm, relatable storylines about the ups and downs of parenting. The achievement reflects sustained audience growth driven by consistent publishing and format optimisation for digital consumption. With strong co-viewing appeal for parents and kids, the channel has seen particularly strong performance from themed compilations and has been viewed over 470M times in the past 18 months.
Cracké follows the fun antics and over-the-top adventures of overprotective first-time daddy ostrich Ed who scrambles to keep control over his household. New to parenting and on his own with eight kids, Ed tries to be the best dad he can and luckily, his unlimited cartoon powers and ingenious creativity more than compensate for his lack of experience. The series, which also includes 52 x 1 minute shorts and the spin-off The Crows is distributed globally by CAKE, with YouTube management handled by Popcorn Digital.
Cracké has aired in 210 countries and territories including on Disney, Nickelodeon, Cartoon Network, Teletoon, Tencent and Canal +. The new long form series Cracké Family Scramble is currently airing in US, Canada, Scandinavia, Belgium, parts of Eastern Europe and the Middle East. Games and licensing plans are in the pipeline.
“Cracké is a huge global hit for us at Popcorn Digital. Ed’s struggles are as relatable as they are hilarious, drawing fans of all ages from over 100 territories. This milestone is a testament to Squeeze Production’s singular comedic voice, and we’re proud to be their partner on such an engaging and accessible brand.”
Matt Lieberman, Head of Digital Content, Popcorn Digital
“It is an immense source of pride to see our original creation, born from the extraordinary talent of our studio’s artists, resonate across the globe and connect with so many people. Reaching this milestone is incredible, but this is truly just the beginning.”
Denis Doré, Squeeze’s Co-founder
