Bing set to win Croatian pre-school audiences with launch on RTL Kockica

Member News  |  27 February 2023

The award-winning pre-school series, produced by Acamar Films, continues its rollout across Europe as 26 episodes of the show premieres in Croatia from 27 February 2023.

Bing

The Croatian-language version of the animated show, following the experiences of Bing, a curious and enthusiastic pre-schooler, will air on the children and family-focused channel, RTL Kockica. A Croatian-language Bing YouTube channel featuring a mix of episodes, themed compilations and short clips launched on 16 December 2022.

Families across Europe have welcomed Bing into their homes. The series is adored by pre-schoolers across Central and Eastern Europe where strong viewership is matched by strong product sales, as well as, remarkable responses to special Bing events such as cinema screenings and character appearances.

Eroulla Constantine, Director of Sales and Distribution at Acamar Films.

Bing is a unique programme, sharing small, relatable and beautifully-produced stories that centre the delights and dramas of real pre-school life. We know that our audiences will love getting to know Bing and his friends and are so pleased to be adding the series to the RTL Kockica line-up.

Danijela Skacan, Channel Manager at RTL Kockica

Bing already commands impressive viewership numbers in other Central and Eastern European countries where the show is available to watch in Poland, Hungary, Czech Republic, Latvia, Croatia, Albania, Bulgaria, Lithuania, Serbia, Bosnia Herzegovina, Slovenia and Slovakia. Due to popular demand, it was recently announced that Polish cinema chain, Helios Cinemas, have added additional dates of their Bing screening events. The launch of Bing on a linear channel in Croatia comes swiftly after the premiere of the series on France’s France 5 television channel on 3 January 2023.

The premiere on RTL Kockica also coincides with the launch of Bing Golden Bearproducts in Croatia via Acamar Films’ toy distribution partner for the country, Talent Show. 

There aren’t many properties like Bing that resonate so strongly with young audiences and give them a way to understand and explore their world. Just as we have seen pre-schoolers and their families embrace Bing in other countries, we are confident that they will do the same in Croatia and look forward to working with Acamar Films and our retail partners to build Bing across the country.

Dejan Maćešić, Creative Director at Talent Show

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